Our founder, Mackenzie Fell, learned her digital marketing skills in the Multimedia Arts and Design (MAD) Academy at Santa Barbara High School. After years of schooling, the academy trusted Fell and hired her to redesign their website. This project became one of the first Fell Creative web design projects, alongside Pintard Group‘s site. The goal for the redesign was to advertise the MAD Academy’s offerings and display student artwork.

Fell collaborated with the Directors of the MAD Academy to redesign the academy’s website with an updated, modern look. The site portrayed the mission of the academy – to teach passionate high school students multimedia arts and provide them with a head start in their careers. The website showcased an array of student work and displayed while displaying the academy’s upscale facilities and architecture.